時間： 2018年長三角文博會期間；確切日期待確認。 地點： 中國／上海・南翔。
When / where: During the 2018 Yangtze River Delta Cultural Expo; exact date to be confirmed · Nanxiang, Shanghai, China
Location reference photo only, not taken at the event. Photographer, source and licence as noted above.
一個食物角色，如何與真實的地方文化連在一起？2018年長三角文博會相關報導記錄，柚柚傳媒與上海嘉定方面展開合作，包呫呫開始以南翔小籠全球形象大使的身份參與推廣。
How can a food character connect with a real local culture? Coverage around the 2018 Yangtze River Delta Cultural Expo recorded that Youyou Media began working with Jiading, Shanghai, and Baotietie started to promote the dish as the global ambassador of Nanxiang xiaolongbao.
這段關係把角色創作與地方飲食記憶接上了線。小籠的形狀、製作文化與人們對食物的情感，都能成為動畫、文創產品及活動設計的出發點，讓觀眾從不同入口認識南翔。
This link connects character creation with local food memories. The shape of the dumpling, the culture of making it and people's feelings about food can all become starting points for animation, merchandise and events, giving audiences different ways to get to know Nanxiang.
本文所說的非遺文化，指與南翔小籠製作技藝相關的文化脈絡；包呫呫則是參與其傳播的動漫IP。角色的親近感，讓一項地方文化有機會進入更多人的日常。
Here, intangible cultural heritage refers to the cultural context of the Nanxiang xiaolongbao-making craft; Baotietie is an animation IP that helps share it. The character's friendliness gives a local tradition a chance to enter more people's daily lives.
延伸閱讀 Read more： 包呫呫與南翔小籠的故事
The story of Baotietie and Nanxiang xiaolongbao
資料來源 Sources
本文為歷史回顧，依公開資料中的事件事實及品牌創作方補充重新整理撰寫，非原報導全文轉載。
This is a look back, rewritten from the facts in public sources and information from the creators; it is not a reprint of the original reports.